September 4, 2018 @ 9:09a PST, Fullerton, California, USA
Are you a self-proclaimed wine enthusiast? If the answer is yes, then you’re in for a real treat! There is an upcoming selection of new-age wines to start becoming a big presence in the world of wine: cannabis infused vino. A pioneer of this new-age wine movement is 420 Wine Cellars. They offer alcohol free THC infused verjus and CBD infused fine wines for recreational and medicinal cannabis use, handcrafted from popular wine varietals such as Pinot Noir, Grenache, Pinot Gris, Viognier and Marsanne.
What separates the wine made by 420 Wine Cellars and the one made by its other cannabis infused wine competitors lies in how they target the average working Millennial population with goals to help relax, unwind, and distress individuals after a long day of work. 420 Wine Cellars aims to become the wellness wine brand by using the therapeutic properties of not only cannabis Cannabinoids such as THC and CBD, but also the antioxidants from the fermented grapes from the wine itself with the added bonus of it not contributing to any hangover after ingesting many glasses.
God has blessed me with laughter, and all who taste the wine will laugh with me.
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The founder of 420 Wine Cellars, Edward Charlson, has over forty years of diversified experience in the wine industry. The reason why he made the move to Cannabis infused wines is because of his long time dream of having his own winery that combined his interest along with the medicinal benefits of Cannabis. This was a niche where he could combine both passions. “God has blessed me with laughter, and all who taste the wine will laugh with me!”, adds Mr. Charlson.
What makes this an untapped and huge growth-potential market is the fact that this is the first real combination we have witnessed of medical Cannabis and wine. What this means is that the products of 420 Wine Cellars can not only be used by the Millennial population, but also real patients such as recovering alcoholics who still want to enjoy the taste and the relaxing properties of wine without ingesting any alcohol. This new wine market has more to offer than what might initially meet the eye.
The company offers different kinds of Cannabinoid profiles (THC, CBD, etc.), type of wine, and hemp strains so it can individually cater to any customer and patient’s needs.
The new generation of wine offered by 420 Wine Cellars is not only better in quality, but also cost friendly. On top of that, the company offers different kinds of Cannabinoid profiles (THC, CBD, etc.), type of wine, and hemp strains so it can individually cater to any customer and patient’s needs.
Not too many investors have set foot into such industry with revolutionary wine products for Millennials and medical cannabis patients. This is the reason why investors should put a deep thought into this investment opportunity. There aren’t many Greenfield markets quite like the untapped medical cannabis wine sector. Ꙉ
ABOUT THE AUTHOR: Joyce Lee is a graduate from the University of California, Irvine with experience in financial and operational planning, forecasting, budgeting, analytics, project management, and ERP implementation. Her last experience was with the global consulting firm, Deloitte Consulting LLP, where she was involved as the lead project finance contact in one of the largest SAP S4 HANA ERP implementation projects in the world. After a successful project go-live, she delved deep into the start-up world and is now wearing multiple hats at Kaizen Equity Partners, Inc. in order to support the growth, funding, and stewardship of breakthrough companies in the green industry.